Hi! I’m Athena Simpson
Over the last 24 years, I've dived deep into the corporate landscape, working alongside and inside behemoths like Xbox, Diageo, Microsoft, Guinness World Records, Award Winning Marketing Agencies, and more, as well as collaborating with government entities such as the UK Government Office for Science. Drawing insights from these powerhouses, I adeptly translate them for small businesses, ensuring they too can wield such strategies to their advantage.
Having advised hundreds of startups and engaged with coaching clients from prominent companies like Apple, Microsoft, CallRail, SAP, ShaktiMat, and Michelin-starred establishments, I bring to the table a reservoir of knowledge and experience. And yes, as a serial entrepreneur myself, I've been through the rollercoaster and understand the intricacies firsthand.
Delving into the world of business acquisitions has further sharpened my approach to strategic transformation. By understanding the intricate dance of valuations, negotiations, and strategic positioning associated with acquisitions and exits, I now view business value and strategy through a unique lens. Whether you're seeking to optimize your company for future growth, considering strategic acquisitions, or envisioning a successful exit, my insights can be a crucial guide on your journey.
But life isn’t all boardrooms and business plans. I've ventured outside my comfort zone, performing stand-up comedy and even having a brief stint with the circus! These experiences were not only exhilarating but also gave me a fresh perspective on the importance of having passion and a rich life outside of the work we do.
Today, my mission is to help businesses and their leaders soar. Through strategic transformative business consulting, I'm here to be your trusted companion on the journey towards unparalleled growth and innovation.
If you're ready to leap forward, let's craft your success story together.
